Category
Paid Ads
Google Ads, Meta Ads, Performance Max and PPC playbooks for Indian D2C and B2B brands.
Subscribe to Paid Ads via RSS4 Jun 2026 · 9 min read
Google Performance Max in India: Complete 2026 Guide
Performance Max now drives the majority of Google Ads revenue for Indian e-commerce brands. Here's how to structure, feed, and optimise PMax campaigns for profitable scale.
2 Jun 2026 · 11 min read
Meta Ads in India 2026: The Playbook for Profitable Scale
Why Meta Ads still drives 40% of Indian D2C revenue in 2026 — and the campaign structures, creative frameworks, and bidding strategies that are working right now.
22 Apr 2026 · 11 min read
5 Google Ads Mistakes Killing Indian D2C Brands in 2026
After auditing 40+ Indian D2C Google Ads accounts in 2026, these are the five mistakes we see in 90% of them — and what to do instead.
18 Apr 2026 · 11 min read
How to Choose a PPC Agency in India That Doesn't Waste Your Budget
Google Ads and Meta PPC management in India is full of hidden inefficiencies. Here's the audit framework to find an agency that treats your money like their own.